Our Services
Research Services
We have super-skilled teams for research, survey programming, data processing and project management - both qualitative and quantitative - for custom and syndicated research.
Al Services
We use AI to help analyze vast datasets, uncover insights, and predict behavior. We create GenAI outputs, charts, transcriptions, chatbots and custom-built tools.
Data Services
We use our own proprietary panels and third party alliances to creatively collect online and offline data globally from consumers, businesses, media, web, IOT etc.
Research Services
Our Research Services division is dedicated to delivering cutting-edge, technology-driven solutions in market research. We specialize in blending traditional research methodologies with the latest in tech and AI, ensuring that our clients receive not only data but superior insights. Our expertise spans a broad spectrum of services.
Market Research
With a focus on tech and AI-enabled methodologies for data collection and generating results, our teams conduct both quantitative and qualitative research. From defining the problem to questionnaire design, data collection, data processing and reporting, we cover them all. We use our own panels combined with third party data and data from virtual and physical focus groups/interviews, and incorporate GenAI wherever possible.
Data Processing
No matter how large or small a project, efficient and intelligent data processing is a must. We cover all stages of data processing - from data collection to reporting - including data validation, cleaning, cross-tabulations and statistical analysis using Wincross, SPSS and custom code. We actively automate all repeatable tasks, saving time and resources.
Survey Programming
We bring surveys to life, online. Our programming team is adept at handling extremely complex logic, quotas, visual effects and routing. We use Confirmit, Decipher, Qualtrics, Sawtooth and custom code. We program conjoints, max-diff exercises, drag-drop and surveys in multiple languages with real-time reporting of results. We also program phone scripts for data collection.
Visualization
What you see is what you get. We believe that while you may have great data, impact is created only when it is seen and appreciated through effective and meaningful visualization – the zing! We take standard Powerpoint templates and bring them to life, or build custom wireframes and overlay attractive designs with interactive, logical charts and tables using Power BI and Tableau.
Generative AI for MR
With a focus on tech and AI-enabled methodologies for data collection and generating results, our teams conduct both quantitative and qualitative research. From defining the problem to questionnaire design, data collection, data processing and reporting, we cover them all. We use our own panels combined with third party data and data from virtual and physical focus groups/interviews, and incorporate GenAI wherever possible.
AI for Data Management
With a focus on tech and AI-enabled methodologies for data collection and generating results, our teams conduct both quantitative and qualitative research. From defining the problem to questionnaire design, data collection, data processing and reporting, we cover them all. We use our own panels combined with third party data and data from virtual and physical focus groups/interviews, and incorporate GenAI wherever possible.
AI for Research Automation
We bring surveys to life, online. Our programming team is adept at handling extremely complex logic, quotas, visual effects and routing. We use Confirmit, Decipher, Qualtrics, Sawtooth and custom code. We program conjoints, max-diff exercises, drag-drop and surveys in multiple languages with real-time reporting of results. We also program phone scripts for data collection.
AI for Data Analysis/Modeling
We bring surveys to life, online. Our programming team is adept at handling extremely complex logic, quotas, visual effects and routing. We use Confirmit, Decipher, Qualtrics, Sawtooth and custom code. We program conjoints, max-diff exercises, drag-drop and surveys in multiple languages with real-time reporting of results. We also program phone scripts for data collection.
Data Services
DataXing is building proprietary data assets and utilizing data from third party agencies to provide robust data for decision makers. We have country and custom panels, data aggregation services, and web, IoT and media data access, and can create research-ready data marts as required.
Panels – Country
We are building proprietary panels - consumer, business, IT decision makers, doctors, housewives, youth etc. Our first panel, IndiaPolls, is a fully dedicated English/Hindi panel for India. Our mantra is quality over quantity. We aim to have the most engaged, rewarded, genuine, and reliable panels in the world.
Data Aggregation
Our adept Project Managers utilize our alliances with numerous global panel partners to access best-of-breed samples in geographies or for profiles that we do not cover, in order to complete research study requirements. We use proprietary aggregation and validation tools for seamless data collection.
Panels – Custom Built
For clients who need to build their own panel of customers/non-customers, hard to reach samples, power users, influencers etc, we utilize our extensive knowledge of the panel business and our proprietary tools to cost-effectively build and manage custom panels.
Web/IoT/Media Data
Beyond direct primary consumer or business data collected via surveys, we have alliances or subscriptions to various third party data platforms, and the ability to scrape web data, e-commerce data, media data or IoT data, all of which is used to enrich or augment research data collected.